See what happens when a mysterious cube falls out of the sky and lands on the ground in the middle of a very round town filled with round things. Naturally people are curious about that which is different from the norm, and yet is it better to embrace change, or to run from it? Does change threaten identity? culture? existence? Or does change make possible a brighter, happier future? What if you were trying to sell square cars to a round world? What would your marketing strategy be?